AM&M Financial Services, Inc. is the parent of AM&M Planners, Inc.; a company dedicated to the provision of comprehensive financial planning, tax planning and wealth management services. AM&M is committed to becoming the world leader in providing financial planning services to executives of large corporations and business owners.

The Company's primary focus is the corporate executive population. We have in-depth experience in corporate relationships and bring value to both the executive and the corporation. First, the executive receives unbiased advice and counsel, along with a support mechanism to ensure implementation of recommendations. In addition, the corporation receives the benefit of having a more focused executive; one that has greatly reduced distractions from personal financial issues. Finally, the corporation has a significant retention tool focused on the exact people it can least afford to lose.

Our model is based upon absolutely impartial advice provided by salaried, seasoned financial planners. We approach each case from the perspective of the executive, and become his or her advocate, while at the same time providing value to the corporation itself. By assisting the executive to make good financial decisions, the corporation benefits by having more focused, happier employees. Just as important, the corporation is contributing to the success of its people by providing more than a paycheck, but sound counsel to assist them in achieving their personal life goals.

AM&M Financial Services, Inc. has been in the business of fee-based financial planning for over 25 years and is headquartered in Pittsford, New York. AM&M's team of salaried professionals consists of CERTIFIED FINANCIAL PLANNER™ practitioners, Certified Public Accountants, and other experts in their field to bring our clients unparalleled advice and service.

Thomas J. Rogers, CPA, CFP® is President and Chief Executive Officer for all AM&M divisions. His responsibilities include creating and implementing corporate strategy for the entire enterprise, as well as directing the internal operating departments of the companies. Additionally, he has responsibility for directing AM&M’s marketing efforts and managing the leaders of each operating division.

Prior to joining AM&M in 1998, he was tax manager for Deloitte
& Touche, where he specialized in personal, estate and fiduciary taxation. He provided detailed reviews of corporate, partnership and personal tax returns and also implemented business succession plans for closely held businesses.

Tom received his Bachelor of Science with a concentration in accounting and finance from the State University of New York at Buffalo. He is a member of the American Institute of Certified Public Accountants, the New York State Society of Certified Public Accountants. As a CFP® Practitioner, Tom is certified by the Certified Financial Planner Board of Standards, Inc., one of the most respected professional organizations in the financial services industry.

Tom is the President of the Board of Directors of the Center for Youth Services. The center provides prevention education, counseling and homeless shelter services to teenagers. He is also a member of the Board of the Rochester Hearing and Speech Center, and sits on the finance committee of Flower City Habitat for Humanity.

Tom is a sports enthusiast and plays golf and volleyball. He and his family reside in Victor, NY.

Anthony L. Gugino, CFP®, is Executive Vice President of
AM&M Financial Services, Inc. In addition to leading strategic initiatives and building client relationships, Tony is a key member of the AM&M Executive and AM&M’s Investment Committees. He began his career in the financial services industry in 1982, and has a strong background in comprehensive financial planning, with a concentrated practice in wealth management.

As a CFP® Practitioner, Tony is certified by the Certified Financial Planner Board of Standards, Inc., one of the most respected professional organizations in the financial services industry. In addition, he is a registered financial and operations securities principal and a licensed insurance agent.

He earned his bachelor’s degree in Accounting from St. John Fisher College. Tony is a current member and former Board member of the Upstate New York Chapter of the Financial Planning Association. He is an active participant on the Community Advisory Board for the YWCA, as well as the University Technology Seed Fund Advisory Board. His charitable outreach extends to the Rochester Area Community Foundation, Strong Memorial Hospital, and St. John Fisher College.

His other interests include art, travel and reading. Tony and his family reside in Rochester, New York.

 

Laurie A. Haelen is Senior Vice President and Director of Investment Services for AM&M Financial Services, Inc. In this role, Laurie is responsible for the development, enhancement and management of AM&M’s various investment portfolios and wealth management offerings. In addition to identifying appropriate investment strategies and solutions for clients’ specific needs, Laurie works closely with AM&M’s financial planners and analysts to provide a variety of wealth management solutions to AM&M’s clients. Laurie is a key member of AM&M’s Management Team.

Laurie has been working in the financial services industry for more than 15 years and has extensive experience in portfolio management. Previously, she managed a portfolio with a market value of $160 million while designing business development strategies that contributed to consistent growth of the organization.

Haelen earned her bachelor’s degree in English Literature from the State University of New York at Geneseo. She is a Member and Treasurer of the Board of Directors of the YWCA of Rochester & Monroe County, as well as a member of the organization’s Finance Committee. She also serves on the Board of Directors of Consumer Credit Counseling Service of Rochester and Consumer Credit Education Service and is a Member of the Alumnae Board of the Women’s Foundation of Genesee Valley.

Laurie enjoys cycling, golf, gardening and music. She resides with her family in Rochester, New York.

 

 

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1964
Russell K. Achzet, CFP® starts a life insurance agency/brokerage operation in Rochester, NY which is today known as Ensemble Risk Solutions, Inc—a division of AM&M Financial Services, Inc. Achzet observes that over time, the needs of his clients evolve beyond the capabilities offered by the life insurance industry.

1977
AM&M Planners, Inc. is formed as a registered investment advisor with the Securities Exchange Commission to provide total financial planning solutions for clients through a team of salaried, certified professionals.

1985
Ensemble Financial Services, Inc., formerly known as AM&M Investment Brokers, Inc., is established as a registered broker/dealer with the NASD and SIPC.

1988
AM&M Financial Services, Inc. is formed to act as a parent company for AM&M Planners, Ensemble Financial Services and Ensemble Risk Solutions, offering clients a full complement of financial services.
2001
AM&M becomes a founding member of National Advisors Trust Company, FSB. National Advisors Trust was formed to provide a comprehensive selection of trust and custodial services for AM&M's clients. (National Advisors Trust Company, FSB, is a wholly owned subsidiary of National Advisors Holdings, Inc., a Delaware Corporation. The shareholder advisory firms of National Advisors Holdings, Inc. each hold less than a ten percent (10%) ownership interest in the company.)
AM&M Financial Services, Inc. is among the first financial planning organization in the country to obtain ISO 9001-2000 certification in an effort to commit to an ever-improving standard of quality for their clients.

2004
Ensemble Risk Solutions, Inc. becomes a member of M-Financial Group, an organization that serves the insuring needs of Fortune 1000 clients, closely held business owners and families of wealth. The relationship further strengthens AM&M’s risk solutions product offering.
 
2006
AM&M Financial Services, Inc. becomes an independent subsidiary of Tompkins Trustco Inc., a publicly traded (American Stock Exchange symbol: TMP) financial services holding company headquartered in Ithaca, New York.  The affiliation enables AM&M clients to benefit from the resources and support of a larger company and provides a platform for AM&M to continue to improve service to clients.
 
Thomas Rogers is named CEO of AM&M Financial Services, Inc.  Rogers replaces founder Russ Achzet, who remains involved with AM&M as a Vice-Chairman of the Board.  Rogers previously served as Chief Operating Officer and has been with AM&M since 1998.

 

                
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